Windy City smokeout
During concept development, we quickly generated ideas to best capture the festival's essence, resulting in a clear and compelling script that aligned perfectly with the festival's brand and messaging.
Moving into pre-production, we coordinated all logistics, including location scouting, scheduling, and securing the necessary equipment and talent. Detailed shot lists and storyboards were prepared to streamline the process, ensuring everything was set for an efficient shoot.
On the day of filming, we executed the entire shoot in a single day, maintaining high energy and focus throughout. We captured dynamic and engaging footage that highlighted the festival's key attractions, adapting as needed to ensure that all essential shots were achieved despite the tight timeline.
Finally, in post-production, we swiftly edited the footage to create a polished final product. We enhanced the visual appeal with music, graphics, and color grading, ultimately delivering an engaging promotional piece that effectively communicated the festival's excitement and drew attention to its launch.
Director: Kristopher Villa
Editor: Kristopher Villa
BTS: Jeremy Delacruz